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Paid social media’s place in your marketing strategy

Independent Banker

They share tips for how community banks can get started. Social media has made it easier for community banks to nurture connections with prospects, customers and the community. Paid social can also be a catch-all term for other paid advertising like Google Ads. By Amy Geist. What is paid social? Paul, Minn.,

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Is Small Business Lending Facing a ‘Moment of Reckoning?’

Gonzobanker

article , former Small Business Administration administrator Karen Mills said community banks with strong small business customer bases that don’t find new ways to serve them digitally are going to face a “reckoning.” In a recent American Banker. Source: DeBanked ). Technology Utilization.

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The ‘Big Guys’ Don’t Always Win

Social Assurance

If you are one of the thousands of community banks and credit unions in the US that compete against the big 5, here are a few things that may help you to think about the competing with social / digital strategies. ” – Sun Tzu If you are going to change strategies, do it quickly.

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The Three Things Every Digital-Card App Needs

PYMNTS

“The big difference from what we saw even just 10 or 12 months ago when it comes to digitization is that banks are really starting to understand this is where they want to invest,” Piatt said. “To To bring it to a fine point, the pandemic has clearly separated institutions into two buckets — the digital haves and the have-nots.

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A Step Ahead

Independent Banker

With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. According to McIlwain, there’s “no right answer” to which social media channels community banks absolutely must use. With a combined 2.5 Everything in one place.

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The 2014 GonzoBanker Awards

Gonzobanker

Bank Acquisition of the Year - BB&T Corp. Nice community bank culture fit between the two as well. Bank Merger of the Year – California United Bank and 1 st Enterprise Bank in Los Angeles. takes Susquehanna Bancshares Inc. The “How Twitter Can Advance Your Career” Award – Bradley Leimer.