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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. From these actions, community banks receive data on their income, home address, email address, credit card debt, employer and financial products they want to learn more about.

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Legacy Healthcare CRM: Understanding Why It Needs to be Different

Perficient

Today, healthcare marketing and IT leaders are facing a series of big decisions: Do they keep their current legacy CRM decision-engine or opt to build an enterprise CRM that serves the entire organization? This is traditionally the realm of marketing , but in the past healthcare marketing has had some real challenges.

Marketing 332
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Revel Systems And Punchh Team Up To Enhance iPad POS

PYMNTS

6) it is partnering with Punchh , a provider of mobile engagement, CRM and marketing automation technologies for restaurant chains. The company has been inking strategic partnerships as it gets more into the enterprise market. We are thrilled to partner with Punchh. The idea is to create an enticing customer experience, it said.

System 100
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Can An ‘Agnostic’ Platform Help eCommerce Merchants Make It?

PYMNTS

Consumers have more options than ever when it comes to shopping for the right product or solution online. To add to that marketing enigma — if a merchant does make it down the conversion path, if the payment process is complicated, consumers may still abandon the transaction altogether. Turning Traffic into Transactions.

Tools 122
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Fintech Fundings: $110 Million Raised by 13 Companies Week Ending Dec 4

Fintech Labs Insights

Onovative : The financial services marketing automation provider brought in $1 million. Short-term online consumer loans. Mobile bank/card. Marketing automation & analytics for financial institutions. Automated trading tools. Tags: Consumer, trading, investing, stock market. Tyro Payments.

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FinovateSpring 2015 Sneak Peek: Part 8

Fintech Labs Insights

Our platform brings innovation to mobile card services. Onovative’s powerfully simple marketing automation software helps financial institutions meet the challenge of cross-selling current customers. Whodini helps merchants engage customers using social media marketing, reaching loyal customers with targeted offers.