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10 Data-Driven Ideas To Increase Branch Engagement

South State Correspondent

Likely, it might be a combination of the above, but setting a branching strategy should dictate capital allocation, branch layout, marketing, and staffing. Banks should have a clear and stated set of measurable objectives for their branches and then allocate capital accordingly. Our point here is branching isn’t a passive activity.

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Killing Strategy: The Disruption Of Management Consulting

CB Insights

As a result, the company’s web traffic and sales conversion rates were lower than its competitors’ rates; its social media presence was limited; and its existing CRM tools failed to capture online insights to help the company better engage consumers.