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The 2022 GonzoBanker Awards

Gonzobanker

Benson Porter, Boeing Employees CreditUnion – Porter led BECU through an amazing streak of growth in the Pacific Northwest, all while building an innovative, stakeholder-driven brand respected nationally. Goes to Allison Netzer and Liz High for their provocative tome, Think Like a Brand, Not a Bank. The Authors of the Year Award.

Community 216
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The 2019 GonzoBanker Awards

Gonzobanker

Even with worries around an allegedly discriminatory algorithm, Silicon Valley UX met big bank Wall Street money in slick onboarding that has our attention. Sweet Deal for the Acquiree) Award –Goes to Honey Science Corporation for its $4 billion acquisition by PayPal with Honey keeping its brand and HQ. Overpriced Unicorn (a.k.a.

Idaho 148
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Lessons From The Failed Chatbot Revolution — And 5 Industries Where The Tech Is Making A Comeback

CB Insights

Microsoft’s Satya Nadella referred to chat as the “third run-time” — an indispensable piece of operating a platform, second only to the operating system and the web browser. Crafting a simple UX for a personal finance app is a tall order. In reality, late 2016 turned out to be the peak of chatbot hype.