Remove Branding Remove Marketing Remove Metro Remove Millennials
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The Millennial-Driven Evolution Of Jet.com

PYMNTS

To get more millennials on board, the Bentonville, Arkansas-based retailer is rolling out offerings designed to attract younger, well-to-do consumes in urban areas. Jet.com is broadening its selection and rolling out same-day delivery in the Big Apple for kinds of items that millennials purportedly crave, like craft beer and local foods.

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BankBazaar Moneymood® Report 2020 : A Deep Dive

BankBazaar

Looking for trends in India’s personal finance market? It presents an accurate picture of India’s personal finance market in the year gone by and gives an idea of what to expect in the coming year. Trends are segregated based on metros & non-metros, gender, and age. lakh in metros and Rs. lakh for non-metros.

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Challenges for the neo-challengers: Four hurdles to overcome

Accenture

In my frequent conversations with clients across the UK and Irish banking industry, one of today’s hottest topics is the rise of the challenger banks such as CYBG, Metro and AIB UK, and particularly the neo-challenger banks providing digital-only services, like Monzo, Atom and Starling. Why the intense interest in the neo-challengers?

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Millennials Are Prized Territory In Grocery Wars

PYMNTS

Walmart may be America’s biggest retailer and jockeying for a position as one of its biggest grocers, too — but millennials aren’t buying it. A year of acquisitions highlighted a clear strategy to win over younger shoppers by bringing millennial favorites such as Bonobos, Modcloth and multiple online shoe retailers under the Walmart umbrella.

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“Today, the narrative is moving from the hands of the marketers to the consumers”

BankBazaar

Our Chief Marketing Officer, Aparna Mahesh was recently in conversation with the Hindu Business Line to talk about the recent shift in the narrative of marketing and how brands are coping with it. ?. Millennials and GenZ are demanding and quite unforgiving. This is another big challenge for marketers.

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Alphabet Tracker: Don’t Touch That Dial!

PYMNTS

percent from Tuesday’s close with a current estimated market cap of just over $574 billion. The verdict’s also out on whether Alphabet’s invigoration of its brand safety controls will have any lasting or significant impact. As of last week, the YouTube TV streaming service was made available in 5 major metro areas in the U.S.:

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Fixing Fast Fashion’s Uncertain Fortunes 

PYMNTS

And in major metros, where the firm tends to have stand-alone stores in trendy areas, the situations has been different, but arguably not much better. In the case of Forever 21, it appears the brand is going to attempt to stick around for a second life after bankruptcy, albeit at a much diminished scale. In the U.S.

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