Remove Branding Remove Exercises Remove Innovation Remove Marketing Strategies
article thumbnail

Building A Digital And Subscription Community For Hockey Parents

PYMNTS

To help hockey players stay up to date on the latest sports equipment, eCommerce innovator the PenaltyBox offers subscription boxes comprised of a myriad of hockey essentials, from well-known brands to up-and-coming companies the PenaltyBox team tests themselves. The Marketing Strategy .

Community 161
article thumbnail

Oros Takes Activewear Into The Space Age

PYMNTS

For most firms, referring to products as “Space Age” is a marketing strategy. This brand exercise allows us to express that.”. The direct-to-consumer brand has also been updating its digital shop, as it is now fresh off a $5 million seed-funding round.

Branding 108