Killing The I-Bank: The Disruption Of Investment Banking
CB Insights
OCTOBER 26, 2020
While they drum up interest in the company, known as “book building,” underwriters also work to price the IPO, or determine how the stock should be priced when it first hits the market. Boston Consulting Group predicts, however, that only a few investment banks will ever again be able to grow to that kind of size.
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