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How Financial Marketers Can Create Breakthrough Social Media Results

The Financial Brand

Three tips will assist banks and credit unions to reach new consumer audiences and increase efficiency of their social marketing spend. The post How Financial Marketers Can Create Breakthrough Social Media Results appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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How PenFed Generates Real ROI With Social Media

The Financial Brand

Splitting social outreach from marketing was step one. The second was hiring media professionals who know how to tell a story — every day. The post How PenFed Generates Real ROI With Social Media appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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From TikTok to Trust: Building Relationships with Gen Z

The Financial Brand

This article From TikTok to Trust: Building Relationships with Gen Z appeared first on The Financial Brand. For Gen Z consumers, banks must learn strategies to connect through hyper-personalization, social media marketing, financial empowerment and purpose.

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How Financial Institutions Can Clean Up Sloppy Brand Habits

The Financial Brand

Your brand is showing up nearly everywhere, but may not be saying what you think. Here are four ways to deliver a seamless brand experience. The post How Financial Institutions Can Clean Up Sloppy Brand Habits appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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3 Tools Financial Marketers Can Use to Strengthen Digital Experience

The Financial Brand

Digital transformation in marketing is vital for financial institutions. The post 3 Tools Financial Marketers Can Use to Strengthen Digital Experience appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Otherwise they won't be able to reach, convert or retain consumers.

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4 Essential Habits of High-Performing Loan Officers

The Financial Brand

With the mortgage market expected to contract, it's vital that financial institutions employ best practices supported by efficient platforms. The post 4 Essential Habits of High-Performing Loan Officers appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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Mining for CX Gold: How Financial Institutions Can Engage Employees

The Financial Brand

The post Mining for CX Gold: How Financial Institutions Can Engage Employees appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Approached correctly, staffers will offer valuable intel about how well an institution works, as well as what they're hearing from customers.