Remove Banking 2020 Remove Marketing Remove National Remove social media
article thumbnail

Banks turn to influencers to build buzz about their brands

American Banker

Financial institutions like Ally Financial, Clinton Savings Bank and First National Bank of Omaha are recruiting personal finance experts, college students and local personalities to promote their products and services.

Omaha 98
article thumbnail

FI Highlight: BankMobile

Banking 2020

Luvleen Sidhu, Chief Strategy and Marketing Officer at BankMobile , spoke with us recently to discuss how BankMobile is connecting with a younger audience, specifically college students, to educate and empower millennials. We have a start-up mentality and are truly dedicated to disrupting the banking industry.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Fragmentation vs Ubiquity

Banking 2020

She notes that while some P2P providers will gain a large market share as cash becomes less popular, this will “suffocate opportunity for ubiquitous solutions that will benefit consumers”. Fragmentation is our obstacle in P2P today.

Atlanta 40
article thumbnail

Winning the Customer

Banking 2020

Some might be, but it turns out that the big winners, at least in this iteration, are actually local and community banks, registering a 5% migration. Meanwhile, the large regional or national banks are the biggest losers, saying sayonara to 16% in this customer age group. That’s a major advantage in this market.