Gonzobanker

SEPTEMBER 21, 2018

As banks and credit unions pour gasoline on their direct outreach, Adobe’s announced acquisition of Marketo shows us just how hot digital marketing automation is right now. In the morphing cross-industry world of sales, marketing and even some service outreach, it’s hot. How much momentum?

Marketing Automation 113

Marketing Automation San Francisco Conference Marketing 113

Gonzobanker

DECEMBER 5, 2018

CorePro (from Social Money acquisition ) brought a platform that fintechs and banks can use to gather deposits and provide PFM-like capability. Security: Sentinel (fka Risk and Fraud Analytics, RFA) and Patrol, both designed to monitor and challenge behavior and events determined to be outside normal user behavior.

Fraud 111

Fraud Austin Fintech Lending 111

Gonzobanker

DECEMBER 19, 2017

One word can summarize this action-packed banking year, GonzoBankers – tiring. FinTech threats and distractions. While the darling of FinTech conferences, this divestiture seems primarily driven as a means of Customers delaying the $10 billion Durbin hit and maintaining quarterly EPS expectations from the Street.

Conference 101

Conference Industry Community Bank Community 101

Fintech Labs Insights

MARCH 16, 2017

W.UP (pronounced whup ) provides digital banking software to offer a “happy banking experience” to customers who expect fast and simple online and mobile banking. The insights are derived from customer data and designed to help banks cross-sell and up-sell products using relevant, tailored messaging.

Tools 19

Tools Marketing Automation Analytics Digital Banking 19