The Financial Brand

FEBRUARY 3, 2022

Community institutions are losing share among Millennial and Gen Z segments. Analytics and first-party data can help reverse the trend. The post How Small Banks Can Counter Fintech & Megabank Marketing Budgets appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Marketing 31

Marketing Fintech Millennials Analytics 31

The Financial Brand

OCTOBER 11, 2021

By tapping data and advanced analytics, banks and credit unions can deliver meaningful solutions to underserved communities at scale. The post Banking Needs To Do More Than Talk About Financial Inclusion appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Banking Trends 35

Banking Trends Analytics Analysis Community 35

The Financial Brand

JULY 26, 2021

187-year-old savings bank stakes its future on a scalable combination of a digital-only brand, well-trained people and data analytics. The post A Small Bank Believes Its Digital Brand Will Succeed Where Chase Failed appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Branding 43

Branding Training Analytics Banking Trends 43

Gonzobanker

JANUARY 4, 2022

These fintech and banking trends should be on financial institutions’ radar in the year ahead. This list of top banking and fintech trends for 2022 won’t tell anyone anything they haven’t already heard about. what trends should be on their strategic priority list for the coming year.

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Trends Fintech social media Strategy 188

The Financial Brand

JANUARY 18, 2022

Instead of reacting defensively to competitive or regulatory pressures, technology lets banks and credit unions proactively assist customers. The post How Data Can Dramatically Alter the Overdraft Landscape in Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Data 36

Data Banking Trends Analysis Trends 36

The Financial Brand

JULY 11, 2021

People could soon request all of their financial data and demand their banking provider share it with a third party, thanks to Biden's plan. The post White House Tells CFPB to Hit the Accelerator on Bank Data-Share Rules appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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Data Banking Trends Analysis Trends 40