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Varo crosses 1 million customers, with plans to become a bank by 2020

Bank Innovation

Digital banking brand Varo has 1 million customers, and is pushing ahead with plans to become a nationally-chartered bank early next year, CEO Colin Walsh told Bank Innovation Tuesday.

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How Can Financial Services Institutions Better Support Women? – An International Women’s Day Blog

Perficient

Not to mention, as of 2020, women control two-thirds of consumer spending, hold 40% of total global wealth, account for 40% of entrepreneurial activity worldwide, and are the main breadwinners in 49% of U.S. The program has 10 courses in topics including business finance, digital marketing, and innovation strategy. households.

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Weekly Wrap: Brand intimacy problems, and Citizens transforms its core

BankInovation

This week, MLBM released its 2020 Brand Intimacy Study. Financial services ranked 11th out of 15 industries when it comes to emotionally connecting with customers. Citizens Bank, meanwhile, is transforming its technology core through a data-driven personalization engine.

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Retail Banking Year in Review 2020: A Reflection in 20 Charts

The Financial Brand

A look at the digital banking trends of the last year provides a perspective for future strategies and organizational changes. The post Retail Banking Year in Review 2020: A Reflection in 20 Charts appeared first on The Financial Brand.

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How to Make Your Financial Institution Digital-First in 2020

The Financial Brand

The post How to Make Your Financial Institution Digital-First in 2020 appeared first on The Financial Brand. Choose the right digital future for your bank or credit union. Then organize staffing, budgeting and partnerships. Then hold onto the reins.

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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. All involved in any marketing effort should understand if it is about branding, sales funnel acquisition, funnel movement, conversion, or retention.

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New Google Checking Accounts Threaten to Shake Up Banking Industry

The Financial Brand

Big Tech confirms plans to partner with multiple banks and credit unions on 'Google Cache' accounts in 2020. The post New Google Checking Accounts Threaten to Shake Up Banking Industry appeared first on The Financial Brand. Stanford Federal discusses deal.

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