2012 Branding Digital Strategies Regional 
CB Insights
MAY 10, 2018
Bain worked with the company to help define its digital strategy, using data to analyze the competitive landscape as well as identify existing internal digital strengths and weaknesses. For example, if a new CPG brand is trying to figure out how to price its products, it has a fairly routinized problem on its hands.
CB Insights
MAY 15, 2019
Key people: Chris Curtin, Chief Brand & Innovation Marketing Officer; Shiv Singh, Senior Vice President of Innovation & Strategic Partnerships. Founded: 2012. The labs aim to help Deutsche Bank evaluate and adopt emerging technologies, develop a culture of innovation, and contribute to the bank’s digital strategy.
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