Cereal Makers Aim To Move From Sweet Tooth To Healthy Profit
PYMNTS
FEBRUARY 18, 2020
To add value and give products a health halo, cereal brands incorporate ancient grains, superfoods, probiotics, or seeds and nuts.”. And SpongeBob has been rescued from his 2004 Bikini Bottom home for a new cereal intro – because one of the trends that has never faded in the category is nostalgia. But at $13 a box?
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