The Wonder Of The Winky Lux Experimental Shop
PYMNTS
AUGUST 16, 2018
. “No one seems excited to go to traditional retail,” said Winky Lux’s Co-founder Natalie Mackey. The rise of Color Factory, Museum of Ice Cream, Happy Place, Candytopia — these seem like big-format retail concepts that people were really excited to go to.”. Traditionally, beauty brands need two years to roll out new products.
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