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Growth Loops – The New Way To Grow Bank Product Sales

South State Correspondent

Here is a fun exercise – Ask a bank product team, “How do you grow customers?” Some will not know the answer, and other bankers will talk about more marketing, more salespeople, more geography, better follow-up, or a more focused sales effort. Shortcomings Of The Current Growth Mindset. The answers will be all over the board.

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Around The World With World Cup Commerce

PYMNTS

Lynne Biggar, chief marketing and communications officer at Visa, said, “We’re trying to get smart about the upfront briefing process to ensure that the insights used are really crisp and the objectives in place are really clear.”. And though the targeting is getting more specific, the range Visa is targeting is getting wider.

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