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Why Commerce Should be the Key to Your Digital Transformation

Perficient

A digital transformation journey is effective for businesses because it is rooted in commerce and investing in commerce throughout a digital transformation will have a direct impact on your business and its future, starting with your go-to-market strategy. Your Go-To-Market Strategy is the North Star.

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Paid social media’s place in your marketing strategy

Independent Banker

Although posting organically is an authentic way to build customer relationships, it requires time and patience to reach marketing goals. To harness the power of social media as an effective marketing tool, community banks should consider how paid social could amplify their digital reach. Paul, Minn., DIY vs. partnering.

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Digital Marketing Maturity Still Lags in Spite of More Tools in the Toolbox

The Financial Brand

This article Digital Marketing Maturity Still Lags in Spite of More Tools in the Toolbox appeared first on The Financial Brand. Regulatory compliance, legacy technology and lack of expertise prevent banks and credit unions from achieving maturity in their digital market efforts. What's the hold-up?

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D3 Secures $10M For Digital SMB Banking Efforts

PYMNTS

Reports said D3 raised $10 million from West Partners for its digital SME and consumer banking tool, which is extended to existing financial institutions that want to strengthen their digital banking services for SME customers. ” Efforts to keep up with demand, he added, are what attracted investors.

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