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Banking’s CRM Conquerors

Gonzobanker

The primary focus was integrating authentication with the credit union’s digital banking system to improve the online lending experience with prefilled applications. The credit union also used marketing automation to collect data and develop journeys that deliver educational marketing materials both digitally and via direct mail campaigns.

Idaho 131
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Finding Business Success Through Customer Engagement

FICO

This highlights an opportunity that exists for credit unions and smaller lenders in the market to use technology to level the playing field. While this is a simple definition, he is dead right. The bank announced a multiyear plan to revamp its operating model to improve customer satisfaction and reduce the bank’s costs by 35 percent.

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article thumbnail

Finding Business Success Through Customer Engagement

FICO

This highlights an opportunity that exists for credit unions and smaller lenders in the market to use technology to level the playing field. While this is a simple definition, he is dead right. The bank announced a multiyear plan to revamp its operating model to improve customer satisfaction and reduce the bank’s costs by 35 percent.

article thumbnail

Finding Business Success Through Customer Engagement

FICO

This highlights an opportunity that exists for credit unions and smaller lenders in the market to use technology to level the playing field. While this is a simple definition, he is dead right. The bank announced a multiyear plan to revamp its operating model to improve customer satisfaction and reduce the bank’s costs by 35 percent.