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Market your community bank with first-party data

Independent Banker

We can take that data and we can reach that person online,” Catalano says. “If Enhance the customer experience with first-party data Community banks pride themselves on offering excellent customer service and anticipating the needs of clients. Take online banking, for example. Prioritize data accuracy.

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FUEL CYCLE Fuels B2C Relationships

PYMNTS

FUEL CYCLE equips businesses to engage with customers through gamification and gamified rewards, surveys, group discussions, live chats, etc. The data collected through these online communities gives brands the insights they need to make real-time decisions that serve the commerce king: the customer. PYMNTS: What’s next?

Branding 103
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Banking’s CRM Conquerors

Gonzobanker

Two years after the revival of CRM software in banking, the trend of implementation challenges continues. The primary focus was integrating authentication with the credit union’s digital banking system to improve the online lending experience with prefilled applications.

Idaho 140
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Introducing Salesforce Data Cloud and Einstein GPT for the Financial Services Industry

Perficient

Data Cloud can be used to unify data from a variety of sources, such as CRM systems, marketing automation platforms, and third-party data providers. This can help businesses gain a 360-degree view of their customers and make better decisions about marketing, sales, and customer service.

Industry 221