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Financial Brand Forum 2018: 7 Takeaways in 7 Minutes

Gonzobanker

At least one mid-size bank showed up with its entire exec leadership team AND board of directors. It turns out that a conference about storytelling, design, customer experiences, applied data and delivery is a nice team fit. The event included a mix of CLOs, COOs, CEOs and board members, not mainly CMOs anymore.

Branding 127
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Banking’s CRM Conquerors

Gonzobanker

At Dreamforce last year, Pete DuPré, CIO of Elevations Credit Union , took the stage to offer up one of the most enlightening and real experiences discussed at the conference. Digital & Marketing. Credit Union of Texas used MuleSoft ( purchased by Salesforce last year ) to tackle digital banking improvements.

Idaho 140