Independent Banker

DECEMBER 31, 2021

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. They share tips for how community banks can get started. What is paid social? Artwork by Oatawa/Getty Images.

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91

Abrigo

MARCH 6, 2017

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. 14) @News_CUInsight – CUInsight is an independent source of news on the credit union community.

social media 150

social media Lending Community Community Bank 150

Gonzobanker

OCTOBER 13, 2020

With megabanks spending billions on digital investments each year, regional and community bank executives understand they cannot compete on resources. Instead, these players are focusing on specific niches, brand strategies and community connections to differentiate themselves. Appoint Digital Ambassadors.

Strategy 158

Strategy Digital Banking Digital Strategies Mobile 158

PYMNTS

MARCH 6, 2020

Rizvi can see a day in the very short-term future when users will put their own goods up for float, and also a day where the site becomes a consistent commerce channel for manufacturers and community members. We have a good digital strategy around social media, YouTube and a couple of other channels.

Hawaii 141

Hawaii social media Innovation Digital Strategies 141

Independent Banker

NOVEMBER 25, 2015

Even with technology’s increasing influence on retail banking, it’s not typical for a community bank to have one of its most senior and trusted executives concentrate primarily on leading consumer product and payments innovation. The role of Alex Jimenez, senior vice president and director of digital and payments innovation at the $7.2

Innovation 70

Innovation Community Bank social media Community 70

Independent Banker

AUGUST 25, 2016

Digital tools and tactics. to boost your community bank’s. social media presence. With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. 2016 IB Social Media Leaders. By Sam Schaust.

social media 70

social media Community Bank Community Video 70

Social Assurance

JULY 16, 2014

Social media marketing is a lot more like soccer than it is like conventional war. If you are one of the thousands of community banks and credit unions in the US that compete against the big 5, here are a few things that may help you to think about the competing with social / digital strategies.

Community Bank 16

Community Bank social media Community Google 16