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Brick-And-Mortar Retailers Take On Omnichannel

PYMNTS

To meet consumers where they want to shop, retailers are taking an omnichannel approach to their offerings. Some customers – those of the brick-and-mortar persona – just want to shop in-store and haven’t purchased anything online over the past three months. Retailers, after all, have an average satisfaction score of 37.9

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Retail Pulse: Framebridge Opens DC Store; Starbucks Hits 30,000-Location Milestone

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Online brands are stepping into the world of brick-and-mortar, opening their own physical locations to help consumers experience their concepts in real life with the help of digital technology. and Bethesda, Maryland, that will work to mirror the company’s online experience.

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How The Gap Hopes To Capture Consumers With A More Open Take On Loyalty

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For those who carry either the branded Gap card, or the Gap Mastercard (or anyone who has ever been part of a retail rewards program), the offerings are fairly familiar. Shoppers who use their Gap card get a discount (10 percent off in-store and online), accrue points and enjoy perks like free shipping, exclusive offers and events.

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The Changing Omnichannel Expectations Of Consumers

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Traditional brick-and-mortar retailers are rolling out omnichannel options. To that end, Home Depot has been installing lockers in many of its locations to allow customers who place online orders to easily pick up their merchandise at the store. Seven in ten — or 70 percent — of consumers have purchased packaged goods online.

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Airlines Raise The Price Of Loyalty

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carriers are bringing in more from loyalty and credit card programs. earned more from loyalty and credit card programs than they did in the same period the prior year. That includes Dallas Fort-Worth International Airport, where parking’s share of the facility’s revenue recently declined to 32.4 Loyalty Importance.

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How Airport Accommodations Tap Into Mobile Technology (And Sleep)

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While new concepts such as sleeping pods and capsule hotels are coming on the scene today, Minute Suites was founded in the late 2000s with the company offering rooms with sofa beds at busy airports across the United States such as Atlanta Hartsfield-Jackson Airport and Dallas-Fort Worth Airport (DFW).

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How Retailers Are Taking On Amazon’s Prime Day

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Amazon is rolling out its annual Prime Day event, and other merchants are taking note: Retailers from eBay to Target are rolling out their own promotions as they compete with Amazon for customers. As a result of Prime Day’s popularity, retailers are stepping up to the plate to offer shoppers deals on their own sites. Price Guarantees.

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