Remove Capital Remove Innovation Remove Mississippi Remove User Experience
article thumbnail

We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

A host of startups have emerged to capitalize on this trend. The secrets of user growth. To build a successful personal finance management tool, it’s important to understand the dynamics of user acquisition and growth. Allowing users to “cut” by referring other users was an innovative idea, and it worked.

Tools 78