10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference
South State Correspondent
SEPTEMBER 20, 2022
Casey Christopher, Chief Empowerment Officer at Quontic Bank (NY, $835mm), and Brooke Ybarra, VP of Innovation Strategy at the ABA, provided bankers with a working knowledge of the current regulatory environment and how each technology works. He made an interesting point – “boring companies pay a premium.”
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