PYMNTS

MAY 26, 2017

. — as if they were on a social network. The data collected through these online communities gives brands the insights they need to make real-time decisions that serve the commerce king: the customer. Currently the market is incredibly volatile and uncertain,” CEO Bahram Nour-Omid told PYMNTS. Started with # (who?)

Branding 103

Branding Community Survey Data 103

William Mills

JANUARY 18, 2018

Marketing has evolved over the years from strictly brand awareness to include more lead generation and sales nurturing activities. By positioning your company as a thought leader through insightful articles on industry trends and new technologies, you become a trusted advisor.

eBook 41

eBook Marketing Automation Marketing social media 41

William Mills

NOVEMBER 1, 2016

It’s our responsibility to have a finger on the pulse of fintech trends and how financial institutions’ spending and preferences for IT change year over year. Our inside sales team is, in effect, part of our marketing team. Rowe also observes marketing’s growing influence on the customer relationship. “We Content marketing.

Technology 40

Technology US Customer Experience Marketing 40