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The Stakes Have Never Been … 'Steakier'

PYMNTS

Long before COVID, folks who needed a cut above the local supermarket turned to Omaha Steaks , whose direct-to-consumer and eCommerce model made it well-positioned for a pandemic. So, fulfilling its sacred duty to steak lovers with limited choices, Omaha Steaks has created a new holiday to celebrate steaks – complete with a sale, of course.

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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. All involved in any marketing effort should understand if it is about branding, sales funnel acquisition, funnel movement, conversion, or retention.

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Data Dive: And The Winner Is Edition — SMBs Worldwide, DoorDash And Gun Regulation

PYMNTS

Best Picture — Payments Innovation. But no matter where one looks, it seems payments innovation is the big winner. And DICK’S wasn’t the only big brand looking to change its role in this story. United Airlines and Delta Air Lines, MetLife and six car rental brands have pulled discount deals they used to offer to NRA members.