Branding Digital Strategies Leadership User Experience 
Perficient
OCTOBER 29, 2020
For any brand that promises to entertain, motivation should center on pleasure. Quibi also needed to motivate users based on belonging and acceptance. But while Quibi was aiding users’ ability to watch TV, it was hampering access in other ways. Quibi needed to move users above the FBM action line.
Perficient
NOVEMBER 12, 2020
Digital agencies merged decades-old creative and marketing experience with emerging user experience and interactive technology expertise to accelerate the dot com boom and give countless brick and mortar companies their digital start. But, as brands commoditize digital offerings, creative is not enough.
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