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What Quibi’s Flameout Teaches Us about Behavior Change

Perficient

Motivation ranges from high to low, expressed as pairings of pleasure/pain, hope/fear, and social acceptance/rejection. For any brand that promises to entertain, motivation should center on pleasure. Making matters worse, early versions of Quibi offered no way for users to share content with friends, stymieing growth on social media.

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Social Assurance Hires Bank Marketer for Client Growth and Success

Social Assurance

Faulkner is making the shift after 16 years in bank marketing, working for Mutual Bank and Northwest Bank in various marketing, business development and leadership capacities. . I admire the financial marketer and the demands they’re facing in today’s competitive and digital environment. “” Faulkner shares. “The

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Killing Strategy: The Disruption Of Management Consulting

CB Insights

.” This company had an online presence generating data, but lacked leadership or a vision around how that online presence should work or how that data could truly benefit its core business. For example, if a new CPG brand is trying to figure out how to price its products, it has a fairly routinized problem on its hands.