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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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Ben Pankonin named “Executive of the Year” by SPN

Social Assurance

Pankonin received the award during a ceremony held May 2, 2017, at the Omaha Design Center in Omaha, Neb. “We We are very grateful for the community’s support, because it has had a big impact on our success,” said Pankonin.

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Data Dive: And The Winner Is Edition — SMBs Worldwide, DoorDash And Gun Regulation

PYMNTS

Participants pitch to a panel of Visa representatives — and a few large client representatives — in what Visa’s SVP of Digital and Marketing Transformation Shiv Singh described as a “Shark Tank”-like format. And DICK’S wasn’t the only big brand looking to change its role in this story. We had a pit in our stomach,” Stack told CNN. “We