Branch Design, Branding, Customer Experience and Operations

Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

MAY 1, 2024

Honkook Kim and his Gentle Monster Brand is a perfect example. The Banking Innovation Playbook – Step 1: Find a Niche Kim looked at the market and knew he needed traction in at least a single segment where he could create a brand and a following for Gentle Monster. These striking designs paid for themselves in media exposure.

Innovation

Innovation social media Branding Marketing

Why diversity abounds in new branch designs

Celent Banking

NOVEMBER 19, 2015

Most banks appear to associate branch channel transformation with “radical changes” in the branch operating model. It stems from diversity in a number of factors: an institutions’ brand equity, desired customer experience, target market, legacy system capability and a host of other factors.

Branch Design

Branch Design Retail Customer Experience Survey

Community Banking Brief

Steal This 5-Step Banking Innovation Playbook from Gentle Monster

Why diversity abounds in new branch designs

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