PYMNTS

AUGUST 23, 2019

Wayfair , for instance, opened a store at the Natick Mall in suburban Boston, where consumers can experience products firsthand before making a purchase, after debuting a pop-up shop there last year. The new location comes with a digital innovation, the Wayfair Home Bar, which helps customers visualize how Wayfair’s products fit into a room.

Retail 109

Retail Boston Kentucky New Jersey 109

PYMNTS

JANUARY 17, 2020

That matters because as time goes by and existing cities become prohibitively expensive — think San Francisco, New York City and Los Angeles, with Chicago, Boston and other areas not far behind — many younger, well-educated consumers are making moves to exurban or even rural areas, or smaller cities.

Payments 131

Payments Los Angeles San Francisco New York City 131

CB Insights

MARCH 13, 2019

New York, Boston, Chicago, and Nashville, among other cities, all played host to newly minted unicorns last year. Company Description: Based in Nashville, Tennessee, SmileDirectClub provides at-home teeth-straightening kits. Services include a CRM, report generation, and marketing tools. SmileDirectClub. Valuation: $3.2B.

San Francisco 77

San Francisco Company US California 77

CB Insights

APRIL 24, 2018

Retailers are leveraging technology, such as artificial intelligence and augmented reality, to enhance operational visibility and personalize their customer service, a new necessity in fast-changing and demanding consumer market. Kohl’s can move into smaller markets where a larger store may not fit. Turning grocery on its head.

Retail 59

Retail Trends Technology Branding 59