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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process. Photo by Janimal Photography. Coconut Software’s queue buster.

Fintech 136
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Introducing Salesforce Data Cloud and Einstein GPT for the Financial Services Industry

Perficient

It uses a generative pre-trained transformer (GPT) model, a type of neural network trained on a massive dataset of text and code. The ability to unify disparate data sets, generate personalized content, and automate tasks will drive accelerated value from the Salesforce platform and its industry clouds.

Industry 221
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Surviving The Retail Apocalypse: The Technologies And Trends That Can Help Brick-And-Mortar Thrive Again

CB Insights

Retailers are leveraging technology, such as artificial intelligence and augmented reality, to enhance operational visibility and personalize their customer service, a new necessity in fast-changing and demanding consumer market. “We’re in a test-and-learn phase as we consider what other investment routes we should explore.

Retail 59