Beware of Charging Unicorns: SoFi’s Vision of a “Bankless World”
ForwardBanker
FEBRUARY 4, 2016
Super Bowl ad season is again upon us, and according to the Wall Street Journal these high-priced TV spots can generate eye-popping increases in site traffic for little-known brands. Therefore it’s little wonder that even web-centric startups turn to this old-school media strategy to attract attention.
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