Exercises Marketing Marketing Strategies National 
PYMNTS
NOVEMBER 26, 2019
The company’s largest target market is the 12-and-under age group. The Marketing Strategy . The company typically looks for hockey parents — particularly hockey moms with children around the age of 12 — for its targeted marketing. That, Laine says, has proven to be the best marketing channel as of today.
South State Correspondent
MAY 2, 2022
Here is a fun exercise – Ask a bank product team, “How do you grow customers?” Some will not know the answer, and other bankers will talk about more marketing, more salespeople, more geography, better follow-up, or a more focused sales effort. Neither the product staff nor the marketing staff knows what they don’t know.
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