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Unify your Marketing Activities For True ROI

William Mills

Marketing Today. 55% of B2B marketers say they are unclear on what content marketing success or effectiveness looks like, and that’s understandable since the sheer volume of activities alone can be overwhelming, including: Blogging; Social Media including Facebook, LinkedIn, Twitter, Google+, etc.;

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GDPR Laggards Can Still Get Ahead Of The Game

PYMNTS

Along with that will come evidence of innovation tied to the changes brought about by the privacy regime — for instance, revisions to marketing budgets or new programs. and how large, robustly financed companies like Google and Facebook are benefiting the most from this new regulatory landscape.