We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned
CB Insights
OCTOBER 10, 2017
Instead, PFM tools operate according to something more like what you might call “quality of life effects.” But everyone needs financial help — and Credit Karma was able to tap into a much larger market by making their product free and offering it to more people. (Of Acorns, at $4.50 If you’re paying $4.50
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