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And, of course, habits vary according to factors like geography, age and even fitness level. Furthermore, consumers are always looking for variety, and for community — something a digital operation like ClassPass can help build in almost a social media-like way. Consumers are creatures of habit — but those habits can be complex.

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Industry Solutions Marketing Mgr.). Assaf Frenkel (VP, Product & Marketing). Houston Frost (SVP, Prepaid Products). And of course, bankers representing some of the largest global institutions, as well as plenty of small players, too. ^SR. Providing full control of user interaction on all digital interactions. ^KT.

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The first recorded case of it dates back to the 1760s when Josiah Wedgwood and Sons, producers of pottery and chinaware, marketed their wares with endorsements from Britain’s royal family, hoping to show off the company’s inherent value and the high quality of their products. By blessing, of course, we mean money.

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