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CaixaBank Introduces Lifestyle Platform Targeted To Millennials

The Financial Brand

imagin from CaixaBank is a lifestyle platform that supports a community of Millennial customers where engagement extends beyond banking services. The post CaixaBank Introduces Lifestyle Platform Targeted To Millennials appeared first on The Financial Brand.

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How Community Banks Can Attract Generation Z With Financial Lessons

The Financial Brand

If financial institutions keep marketing to Gen Z like they did Millennials and Gen X, they'll keep coming up short. The post How Community Banks Can Attract Generation Z With Financial Lessons appeared first on The Financial Brand.

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Seeking Banking Balance Between Physical And Digital

PYMNTS

But, while closing physical bank branches might appear to be a wise cost-saving measure, the move comes with risks that could hurt banks’ relations with new millennial customers. Results also noted this generation is less likely to open a bank account if physical bank locations are not available in their communities.

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How Pineapples are Helping Community Banks Attract Younger Customers

The Financial Brand

If financial institutions keep marketing to Gen Z like they did Millennials and Gen X, they'll keep coming up short. The post How Pineapples are Helping Community Banks Attract Younger Customers appeared first on The Financial Brand.

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How A Digital Makeover Could Be Key To CUs’ Member Acquisition Plans

PYMNTS

Competition for customers — especially millennials — from larger banks and FIs has long required credit unions to keep pace with their more innovative counterparts. This often means providing digital solutions and convenient banking options despite smaller technology and innovation budgets, however.

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In Banking Innovation, Eyeing The Needs Of The ‘Digital Native’

PYMNTS

As millennials rise through the ranks and within the ranks, we see the rise of what he termed “digital natives.”. The largest marquee names have survived based on scale, and the smallest players, the community papers, have focused on specialized content geared toward sports and local-interest stories. The middle-tier papers?