Macy’s Bolsters Omnichannel Tech, Taps Into Subscriptions
PYMNTS
AUGUST 14, 2019
When it comes to technology, Gennette said the company is getting off-price better every day, with its backstage distribution center in Columbus now up and running. The collaborations allowed Macy’s to offer unique products and experiences to shoppers. At the same time, he noted that “mobile remains our fastest-growing channel.”.
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