Remove Case Study Remove Leadership Remove Marketing Remove Marketing Automation
article thumbnail

Financial Brand Forum 2018: 7 Takeaways in 7 Minutes

Gonzobanker

Financial Brand Forum , an exponentially growing event now in its fifth year – targeted at the morphing worlds of financial marketing, sales and service – is a well-oiled machine with several coats of highly buffed wax. At least one mid-size bank showed up with its entire exec leadership team AND board of directors.

Branding 127
article thumbnail

Content Marketing Closes the Loop Between Marketing and Sales

William Mills

With the evolution of content marketing, today’s buyers are not relying solely on the assistance of salespeople in the same way they have in the past. Today, fintech companies have the technology they need to make this easily happen by simplifying the integrated sales and marketing plan.