Mercedes-Benz To Pilot High-End Vehicle Subscription Service
PYMNTS
APRIL 12, 2018
The service will run in partnership with Mercedes-Benz dealers and will launch as a pilot in June in Nashville and Philadelphia. We engage people with a brand that they usually wouldn’t,” Zellmer said. We’re conquesting a target group, and engaging them with a brand, who do not want to commit to a three-year lease.
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