PYMNTS

APRIL 24, 2017

Take the clothing and accessories brand TOMS , for instance. On the back of this social commerce model, the company now sees about $500 million in annual sales and has become one of the most recognizable names, particularly to millennial consumers in the footwear industry.

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CB Insights

SEPTEMBER 24, 2018

CPG corporates like PepsiCo, Coca Cola, Kellogg’s, and Campbell, for example, have invested in and acquired a number of brands focused on healthy snacking , while personal care incumbents like P&G and Unilever have backed natural and organic beauty brands. Meet Maya, our hypothetical wellness-focused millennial consumer.

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CB Insights

JULY 20, 2017

Colorescience , a chemical-free skin care brand, ranked third with a $15M investment. Within branded cosmetics, startups focused on skincare have attracted the most deals. In May 2017, L’Occitane added its second portfolio company in LimeLight by Alcone , a makeup and chemical-free skincare brand. Series A in March.

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