Remove Branding Remove Course Remove Houston Remove social media
article thumbnail

The Return Of The Celebrity-Backed Brand

PYMNTS

Celebrity brand endorsement is nothing new. In their hundreds of years of existence, the celebrity endorsement has become an increasingly prominent part of branding — so prominent, in fact, that by the end of the 20th century, they weren’t just endorsing products. 1 on its list of the top 10 emerging restaurant brands of 2018.

Branding 101
article thumbnail

FinovateSpring 2016 Live Blog – Day 1

William Mills

Houston Frost (SVP, Prepaid Products). And of course, bankers representing some of the largest global institutions, as well as plenty of small players, too. ^SR. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.