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Unique Youth Savings Account Aims to Hook Gen Z and Gen Alpha on This Bank

The Financial Brand

This article Unique Youth Savings Account Aims to Hook Gen Z and Gen Alpha on This Bank appeared first on The Financial Brand. A Massachusetts community bank puts a creative twist on savings accounts — and offers 5% interest! — to reel in young people and make them lifelong customers.

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Winning through words

Independent Banker

North Easton Savings Bank president and CEO Rich Spencer (left) with recipients of the bank’s annual college scholarships. College-bound high school students in Massachusetts were asked to complete essays about the intrinsic value of community banks for a chance to win a scholarship from North Easton Savings Bank.

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Creating a “brand ambassador” program

ABA Community Banking

Massachusetts’ Avidia Bank “gets social” in multiple ways to sell itself to public Blogs Social Media HowTo Community Banking.

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The Current Banking Crisis – 10 Not So Apparent Lessons

South State Correspondent

The ratio would provide a bank’s current core capital position to risk-adjusted assets. Some form of this ratio will likely be applied to the national and regional banks, which means larger community banks will also be judged by this ratio. 9) Brand Matters: SVB had one of the best brands in banking.

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Season of Giving: How Financial Brands Are Leaving Their Mark

Social Assurance

Through it all, community banking institutions have been there to support their neighbors. We found it fitting to recognize just a few of the many examples of community involvement financial brands dare partaking in to spread cheer this holiday season. We’ve had fantastic ups, and we’ve had deep, deep downs.

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Bankers and Strategic Bets. A Slow Embrace.

Jeff For Banks

That's what I thought about while reading a recent Financial Brand post about Innovation in Banking: Killer Ideas? Six years ago I asked in a blog post Will Plain Vanilla Kill Community Banking ? Leader Bank - A $1.2 The bank now licenses the product to other financial institutions. or Idea Killers?

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The 2023 GonzoBanker Awards

Gonzobanker

Not the financial industry’s “Troublemakers ” – those regional and community banks, credit unions and supporting fintech entrepreneurs who continue to engage customers and communities and find niches that keep the grassroots of our country’s financial system alive and kicking. This is a team that we don’t believe sleeps.

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