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Building a Discipline to Drive Digital Banking Strategy

Gonzobanker

With megabanks spending billions on digital investments each year, regional and community bank executives understand they cannot compete on resources. Instead, these players are focusing on specific niches, brand strategies and community connections to differentiate themselves. Appoint Digital Ambassadors.

Strategy 155
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2016 IB Social Media Leaders

Independent Banker

Independent Banker ® magazine recognizes three community banks who have conducted creative, engaging and impactful social media campaigns. This year’s panel of judges evaluated social media campaigns submitted from several community banks across the country before selecting those that received final recognition.

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The ‘Big Guys’ Don’t Always Win

Social Assurance

If you are one of the thousands of community banks and credit unions in the US that compete against the big 5, here are a few things that may help you to think about the competing with social / digital strategies. If you think you can outpace national advertisers with better crafted ads, you can’t. .”