Branch Strategies Exercises Marketing Regional 
South State Correspondent
MAY 31, 2023
The advent of generative artificial intelligence is about to shift branch strategy again to re-raise the question – how can we get the most out of our branches? Likely, it might be a combination of the above, but setting a branching strategy should dictate capital allocation, branch layout, marketing, and staffing.
Independent Banker
JULY 31, 2022
In 2022, things changed with whiplash speed, as the Fed hiked interest rates to quell inflation, the mortgage refinance market dried up and the effects of macro changes, from the Russian invasion of Ukraine to a talent shortage, began to be felt keenly. Consider your branch strategy. Rightsize mortgage departments.
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