Branch Design, Branding, Resources and social media

Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

MAY 1, 2024

Honkook Kim and his Gentle Monster Brand is a perfect example. The Banking Innovation Playbook – Step 1: Find a Niche Kim looked at the market and knew he needed traction in at least a single segment where he could create a brand and a following for Gentle Monster. Leveraging social media, Gentle Monster started to get traction.

Innovation

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Gonzo Goes to BAI Retail Delivery 2014: Sweet Home Chicago?

Gonzobanker

NOVEMBER 18, 2014

During the Global Innovation awards, an exec from Poland’s mBank pointed out that it’s the “blue screen of death” for a bank if its teams have to scheme the CEO for innovation resources. Barclaycard discussed its social media and crowdsourcing, including a site where customers share travel stories and openly discuss product options.

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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

Gonzo Goes to BAI Retail Delivery 2014: Sweet Home Chicago?

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