Banks On Notice: Fintechs Are Coming For Checking Accounts & Debit Cards
CB Insights
AUGUST 2, 2018
This strategy makes sense, as younger clients are most open to trying new fintech products: about 60% of US bank customers say they are willing to try a financial product from a tech firm they already use, and that number rises to 73% for customers aged 18 — 34. Strategies for enticing customers. How the products work.
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