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The Financial Brand
OCTOBER 3, 2023
For Gen Z consumers, banks must learn strategies to connect through hyper-personalization, social media marketing, financial empowerment and purpose. This article From TikTok to Trust: Building Relationships with Gen Z appeared first on The Financial Brand.
The Financial Brand
AUGUST 25, 2021
The post How Financial Institutions Can Clean Up Sloppy Brand Habits appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Your brand is showing up nearly everywhere, but may not be saying what you think. Here are four ways to deliver a seamless brand experience.
The Financial Brand
OCTOBER 28, 2021
The post Mining for CX Gold: How Financial Institutions Can Engage Employees appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Approached correctly, staffers will offer valuable intel about how well an institution works, as well as what they're hearing from customers.
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