The Financial Brand

NOVEMBER 22, 2021

Skyrocketing adoption of fintech is not only changing the way consumers bank, it’s changing how they live, think, and interact with money. The post Millennials Now Trust Fintechs as Much as Banks appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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The Financial Brand

AUGUST 18, 2021

Banks and credit unions can help (and profit) by stepping in. The post How Financial Institutions Can Improve Banking for Hispanic Millennials appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Younger LatinX consumers are struggling financially for several unique reasons.

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The Financial Brand

SEPTEMBER 29, 2021

Are banks and credit unions ready for them? The post What Millennial & Gen Z Business Owners Want from Banks appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Startups surged during the pandemic, and like their mostly young owners, they have digital DNA.

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The Financial Brand

JANUARY 2, 2022

Banks and credit unions would do well to understand what's changed. The post Top Gen Z Trends Impacting Banking In The Year Ahead appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Gen Z's attitudes toward finance have shifted since the advent of Covid.

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The Financial Brand

AUGUST 4, 2021

When lifetime value (LTV) is taken into account, digitally acquired customers can prove to be high-value relationships. The post How to Boost Customer Lifetime Value in Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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The Financial Brand

JANUARY 19, 2022

The post Gen Z’s Top Priorities When Selecting a Financial Service Provider appeared first on The Financial Brand - Banking Trends, Analysis & Insights. But traditional institutions and fintechs must earn the trust of these young consumers.

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The Financial Brand

JANUARY 26, 2022

Consumers have changed how and where they bank — increasingly even their primary accounts. The post The End of the Traditional Banking Relationship, and What’s Replacing It appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Here's what incumbents must do to respond.

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